Zadig & Voltaire is a Parisian brand known for its ultimate cool casual styles and luxury pieces: cashmere sweaters, silk blended graphic t-shirts, organic cotton dresses and jeans that are made to live in.

Paris storefront

Creator Thierry Gillier grew up around the luxury retail industry as his father was one of the cofounders of Lacoste. He says that he created Zadig and Voltaire with the hopes of bringing “affordable luxury” to the masses. By the looks of things we’ll say Mission Accomplished!

From the iconic campaign

Zadig  and Voltaire has grown from a one-boutique brand to encompass many locations in and around Paris and now they are set to conquer America and have quickly found a following of celebrities such as Alexis Bledil and Myley Cyrus.

Photo: Mike Coppola/FilmMagic

Both their men and womens-wear include these seasons’ trends like biker boots, and men’s size watches. Their new ad campaign includes popular DJ Mark Ronson and his girlfriend actress Joséphine de la Baume.

Find them here in Paris at multiple locations.

Find them in The US:

• Los Angeles: 8640 Sunset Boulevard- West Hollywood CA 90069
• New York: 831 Washington Street 10014

Find them online: zadig-et-voltaire.com